Curious Inc is not an investor who drops by for the quarterly numbers. We have started, grown, acquired and integrated companies ourselves — and we know where it hurts.
Your company stays your company. We don't govern from a holding — that is precisely how you destroy whatever a company was good at.
What we do: think along on strategy, build alongside where it helps, and open doors that would otherwise stay shut. How intensive that is, we decide together.
A proposition that moves the energy, raw materials, food or spatial transition forward, or that helps people build the skills those transitions need.
A practical proposition that can grow through volume is just as welcome here as a spectacular one.
Technology that makes something visible that was invisible before. A market big enough to grow into. And a founder who wants to keep leading it.
We are less interested in what is finished than in what is possible.
In December 2021 ConnectedGreen joined Curious Inc. Brand, software and people came across: soil sensors measuring at root level what green space needs.
When Sensoterra joined in 2025, the sensor and the intelligence that reads it came under one roof. What struggled to scale as a standalone product is now part of a platform running in more than forty countries.
Elt Smit spent almost forty years building the publisher that supplied the theory generations of Dutch drivers learned from. When he started thinking about succession, his requirement wasn't the highest price but the right home.
In September 2025 Smit joined Dation Groep. There, theory came together for the first time with the practical software hundreds of driving schools already used — exactly the integration neither party could have built alone.
“After so many years of building with great pleasure, I wanted to leave the company in good hands.”— Elt Smit
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